Jeffrey Lim

Group Financial Services Director

Jeffrey Lim, who is a Group Financial Services Director, is the founder of Jeffrey Lim Organisation (“JLIM”), a group of agency units of Prudential Assurance Company Singapore (Pte) Limited.

Being part of this industry since 1986, Jeffrey has seen the development of the financial industry in providing more professional and dedicated services.

As head of one of the most successful agency unit of Prudential Assurance Company Singapore (Pte) Ltd), Jeffrey is the mentor of JLIM’s group of Financial Services Managers and Financial Consultants. He is passionate about developing his people – the business will not do well if his people don’t do well, Jeffrey said.

Jeffrey particularly loves to work with people who feel they have a mission in life, yet are also business oriented. They should have a caring and charitable heart in order to do well in this industry, to genuinely want to help each other and their clients.

In JLIM, Jeffrey has led by his own example in creating a family-oriented agency unit that values each other like family members do. ”The seniors provide guidance, mentorship and coaching. And by doing so, we believe teaching and inspiring the newer team members will allow them to learn and improve even better,” said Jeffrey.

Jeffrey Lim, who is a Group Financial Services Director, is the founder of Jeffrey Lim Organisation (“JLIM”), a group of agency units of Prudential Assurance Company Singapore (Pte) Limited.
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Mohamad Kamal Abdullah

Financial Services Director

Mohamad Kamal Abdullah is a Financial Services Director. He is a strong believer in meritocracy, in being fairly rewarded & recognized for effort and success.

Since he was an undergraduate, Kamal looked forward to having a career where he will not be limited by social constraints of race and religion.

After short stints in other jobs, he was introduced to Jeffrey Lim and was immediately drawn to Jeffrey’s big brotherly ways. Since then, there was no looking back. His career in this insurance industry has fulfilled his youthful aspirations of being rewarded for his own hard work.

Today, having reaped the fruits of his success, Kamal wants to focus on giving back to society through providing education on financial planning as well as through impact investing in some of the most underserved segments of the community both locally and overseas.

In his spare time, Kamal enjoys golf, cycling and spending time with his family.

Mohamad Kamal Abdullah is a Financial Services Director. He is a strong believer in meritocracy, in being fairly rewarded and recognized for effort and success.
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Joel Tan

Financial Services Director

Joel Tan is a Financial Services Director. He believes in being enthusiastic every day. The energy that he brings to his team members and his clients in getting them what they want will eventually reward him as well.

“It’s your attitude, not your aptitude that determines your altitude,”said Joel.

He described his decision to cross-over to this industry as a bungee jump. At the age of 28, he wanted to have a career that provides him greater time flexibility but had to overcome many mental hurdles to step out of his comfort zone and take the leap of faith.

He is grateful that this career has brought him financial breakthrough and a comfortable lifestyle he never thought was possible.

On the social front, the career has nurtured his interest in meeting people and sharing thoughts and experiences with his customers.

Outside of work, running is Joel’s favourite sport and his family is his devotion. In addition, Joel has a passion for mission work to help the poor and needy children in third world countries.

Joel Tan is a Financial Services Director. He believes in being enthusiastic every day. The energy that he brings to his team members and his clients in getting them what they want will eventually reward him as well.
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Jeremy Gan

Associate Financial Services Manager

Jeremy Gan is a Associate Financial Services Manager. As a Financial Consultant, Jeremy has learnt a lot about life, its fluidity and unpredictability, which is different from the things he experienced as an Artillery Officer.

This business has taught him many things and showed him many rewards such as widening his circle of friends, and greater control over financial future. Jeremy loves to travel and experience different cultures and this business provided him the opportunity to do so.

Being self-employed, Jeremy believes in giving his best shot, to follow his heart and walk whole-heartedly on his chosen path in order to embrace his destiny. He also learnt about entrepreneurship and management. He is keen to share his success formula with other people who is looking into coming into this business.

To Jeremy, being successful in life is important and that includes helping people live better lives and achieving breakthroughs in their lives.

Jeremy Gan is a Associate Financial Services Manager. As a Financial Consultant, Jeremy has learnt a lot about life, its fluidity and unpredictability, which is different from the things he experienced as an Artillery Officer.
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Tan Kay Kerng

Financial Services Director

Tay Kay Kerng is a Financial Services Director. The main motivation for him to join the industry was the aspiration to have a life-long career without the fear of retrenchment.

Although he was the General Manager of a financial advisory firm before joining Jeffrey Lim Organisation (“JLIM”), Kay Kerng felt that JLIM was what he had been looking for in terms of having a career for life, better quality time for himself and his family and financial independence.

What keeps him going when the going gets tough is to know that there are people at home and at work who depend on him.

For leisure, Kay Kerng is passionate about promoting the use of dialects in Singapore to revive our cultural heritage. He also tries to exercise whenever possible to relieve stress and keep fit.

Although he was the General Manager of a financial advisory firm before joining Jeffrey Lim Organisation (“JLIM”), Kay Kerng felt that JLIM was what he had been looking for in terms of having a career for life, better quality time for himself and his family and financial independence.
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Elson Wong

Financial Services Director

Elson Wong is a Financial Services Director.

It didn’t take him long to realise that being an Financial Consultant is different from having a job. “It is a franchise business whereby if I applied myself wholeheartedly, I can grow my income along with my knowledge. It also helped that my boss at Jeffrey Lim Organisation believed that I had the potential to go far, so I joined the business full time,” said Elson.

His belief paid off. In 2000, at the age of 28, he formed his own agency, being one of the youngest advisors to move up the ranks to that of an Associate Manager. Having clinched and qualified for numerous Quality Club (QC) and Star Club (SC) Awards, Elson also enjoyed the benefits of frequent travels around the world which inadvertently helped him gain more recognition of his personal achievements.

It didn’t take him long to realise that being an insurance agent is different from having a job. “It is a franchise business whereby if I applied myself wholeheartedly, I can grow my income along with my knowledge. It also helped that my boss at Prudential believed that I had the potential to go far, so I joined the business full time” said Elson
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Francis Yap

Financial Services Director

Francis Yap is a Financial Services Director. He joined Jeffrey Lim Organisation right after national service upon the recommendation of a friend and has never looked back.

Francis always knew he wanted to have a career in sales. A career in financial planning is in fact more than the fulfilment of his career vision – it has allowed him to have better financial security, more control over his time and his future.

At work, he is singularly focused on developing people (his team) and changing lives (his clients). When his team members achieve success, he relishes in their results as if they were his own.

“When I recruited my people, I gave them my commitment to help them excel, I will never stop caring for them in this way” said Francis.

In his free time, Francis enjoys spending time with his family and meeting new people who may one day be new clients or new team members.

Francis always knew he wanted to have a career in sales. A career in financial planning is in fact more than the fulfilment of his career vision – it has allowed him to have better financial security, more control over his time and his future.
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Thomas Goh

FINANCIAL SERVICES MANAGER

Thomas Goh is a Financial Services Manager. In 2006, he was looking for an alternative job. At a career seminar where he met Jeffery Lim, Thomas made the decision to join Jeffrey Lim Organisation. This changed his career which also changed his life.

Today, Thomas not only finds financial stability, he also has mentors that have helped him grow in his career and colleagues he can rely on. What drives him now is to see the change and improvements in others’ lives as he has seen in his.

Thomas Goh is a Financial Services Manager. In 2006, he was looking for an alternative job. At a career seminar where he met Jeffery Lim, Thomas made the decision to join Jeffrey Lim Organisation. This changed his career which also changed his life.
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Angelique Huan

Associate Financial Services Manager

A graduate from the honours course of Biomedical Engineering from the National University of Singapore, Angelique never seriously considered having a job in her field of study. She knew early on in her life that she does not like working in the corporate world with its many restrictions. The other option was self-employment, and thus, she decided to give the financial services industry a try and joined JLIM even before graduation.

Today, Angelique happily proclaims “I love my job!” She derives great joy from the warmth of people when she meets up with them to try and help them and being paid well for doing so at the same time.

Although things could be challenging at times and she has to deal with poignant real life issues, Angelique credits her clients for being her strength and motivation to preserver in her career. “I am very proud to be called an Financial Consultant,” she said.

Today, Angelique happily proclaims “I love my job!” She derives great joy from the warmth of people when she meets up with them to try and help them and being paid well for doing so at the same time.